CALA Names HeartLegacy
Official Video Supplier
May 29th, 2019 -
Daphne, Alabama, May 29, 2019 — HeartLegacy, LLC, a senior care technology company, today announced its designation as the “Official Video Supplier” of the California Assisted Living Association (CALA).
Under the partnership, HeartLegacy will help CALA utilize video for a variety of initiatives including pre- and post-conference marketing, recruiting, outreach to members and vendors, internal staff communications, and more.
CALA represents assisted living, memory care, and continuing care retirement communities, totaling over 625 providers and more than 150 associated businesses.
“CALA is on the forefront of thought leadership and represents some of the most forward-thinking organizations in senior care. We’re excited to build on our relationship with CALA and play a small role in helping them promote their mission,” says Walt Armentrout, HeartLegacy CEO and Founder.
A years-long supporter of CALA, HeartLegacy provides video-based apps to senior living communities and home care agencies in the United States and Canada. Senior communities use HeartLegacy to improve sales and marketing outcomes, preserve the legacies of their residents, and enhance communications with families.
HeartLegacy will be exhibiting in booth 65 at CALA’s 2019 Spring Conference and Trade Show, June 3rd and 4th in Monterey, California.
HeartLegacy helps senior care organizations generate leads, secure new move-ins and clients, and build their referral bases through a family of video-based apps. Located in Daphne, Alabama, HeartLegacy currently serves senior living communities, memory care residences, and home care agencies throughout the United States and Canada.
The California Assisted Living Association (CALA) is the only association solely representing the state’s Residential Care Facilities for the Elderly, which encompass Assisted Living, Memory Care, and Continuing Care Retirement Communities. CALA is dedicated to the betterment of its members through leadership, advocacy, and education.