Message from the CEO
“What truly keeps residents happy, what truly improves their quality of life, is engagement with friends and family.”
Walt Armentrout CEO & Co-Founder
Fran Smith COO & Co-Founder
Chad Greer V.P., Sales & Marketing
Jared Collins V.P., Technology
Hillary Beck Regional Sales Director - West Division
Drew Washichek Regional Sales Director - East Division
Holly Armentrout-McCabe Director, Client Operations
Conner Dempsey Digital Media Producer
Drew Tanner Video Editor & Digital Media Designer
Greg Biggs Creative Director
Reid Gilbert Marketing Director
“I believe that all clients want and deserve three things: 1. Timeliness, 2. A product or service with no defects, and most importantly… 3. Caring. Being empathetic towards clients is the foundation on which we are built and the lifeblood of our organization.”
After graduating from The University of Alabama with a concentration in Biology and Computing Technology & Applications, Walt began gaining tremendous experience in the healthcare communications industry.
While achieving his MBA from the University of South Alabama, he worked with a large healthcare software organization; installing products and interfacing services alongside engineering development teams in a back-end environment. Later, Walt moved to customer facing role, selling software solutions directly to healthcare professionals. It was then that he realized he had the knowledge and passion to lead a software company that would make a difference in the lives of others.
HeartLegacy was then founded on these basic fundamentals: To be morally sound, focused on family values, national in scope, and built to last for generations to come.
When Walt isn’t at HeartLegacy’s headquarters, you might find him out on Mobile Bay fishing with friends and family. A fitness enthusiast, he also takes to the outdoors to get those BPMs up!
“Preserving legacies, connecting families – what a phenomenal mission to be a part of! Everyone at HeartLegacy understands the keys to our long term success is extreme client satisfaction in fulfilling our mission.”
Fran gained success in the healthcare IT and communications space as the co-founder of TeleVox software, one of the largest multi-location healthcare networks responsible for millions of healthcare communications each day, now an asset of West Corporation. Fran’s positive motivational approach, and focus on superlative customer service contributed greatly to their success.
For Fran, family is where she spends most of her free time. Whether it’s planning family vacations, organizing parties for her large family of 9 siblings and their families, or spending time with her 90 year old father, time with family is considered time well spent. She also enjoys reading and jogging, and somehow manages to do both at the same time, while ALSO sending emails…something that mystifies the others at HeartLegacy!
“The communication problem with Senior Care organizations is real and hits so close to home for me. This technology breaks down communication barriers and brings loved ones closer together. Positive and uplifting stories are created every day at HeartLegacy. What else can you ask for when you wake up to go to work?”
Chad brings an extraordinary track record of building and developing high-growth organizations in healthcare and technology. He has served in a variety of leadership roles and HeartLegacy will rely on his expertise to manage the go-forward growth strategy. His array of experience in sales, marketing, business development, and product strategy are only outweighed by his unique management style, positive attitude and creativity.
Originally from Tennessee, Chad now lives in the Eastern Shore area of Alabama where he enjoys spending time with his wife and two daughters, playing golf and relaxing on the beach when he actually takes a day off. We’re still trying to forgive him for singing Rocky Top each morning as he comes in the door to work.
“It is amazing to be able to work with the truly exceptional team at HeartLegacy. Being able to utilize cutting-edge technology to directly impact people’s lives in such a meaningful way is a great privilege.”
Jared Collins is HeartLegacy’s Vice President of Technology. Jared holds bachelor’s and master’s degrees in Computer Information Systems and Business Administration, respectively. He has over 15 years of experience in technology and software engineering. He’s spent his career in the healthcare and education industries. Jared has wide-ranging expertise in mobile apps, web, desktop, telephony, and notifications.
At HeartLegacy, Jared will focus on further developing and enhancing the company’s end product.
Outside of work, Jared regularly outwits anyone who dares to play him in chess. He’s also an advanced practitioner of the martial arts, so be wary of calling him a “tech geek”!
“It’s a joy to interact with Senior Care communities that are committed to a wholesome, fun living experience for their residents. HeartLegacy plays a role in that, and it feels wonderful to positively impact the lives of residents and their families. I am so excited about what the future holds for HeartLegacy and the Senior Care industry.”
Hillary is a master at listening and problem-solving. Among her many great traits, Hillary genuinely loves helping others. This is the secret recipe Hillary has used in her highly successful career as a sales executive and sales manager.
For HeartLegacy, Hillary manages a large territory and is responsible for growing HeartLegacy’s footprint on the West Coast. On most days, Hillary is visiting Senior Care communities and learning how she can best help them. On other days, she’s on the tradeshow floor or prospecting from her home office.
When she’s not working, Hillary enjoys the multitude of outdoor activities that beautiful Salt Lake City, Utah has to offer.
“It’s amazing to be a part of a team which shares the same vision and passion for the senior care community,” added Washichek. “Not only are we connecting family members, but preserving their legacies and stories for future generations is a wonderful feeling! I look forward to getting to know the communities and residents while creating lasting memories for their loved ones.”
With over 15 years in the healthcare technology industry, Drew has excelled at every level in his career. By offering sound advice, providing timely delivery of services and fostering loyalty in relationships with clients, he will be an integral part of HeartLegacy’s growth. His success story is based on a drive to provide a great experience and superior care for the customer.
Professional achievements, while significant, are secondary to his attention to detail and his deep concern for offering outstanding client service. Drew’s consultative approach is a perfect fit for HeartLegacy’s long-term strategy. “Drew understands that his success will be measured in large part by the positive impact that our Family Engagement Platform will have on senior care residents and their families. Pioneering adoption in new markets with brand-new technology is a challenge that Drew is perfect for,” says Walt Armentrout, CEO of HeartLegacy. Drew is encouraged by the attitude of the HeartLegacy team where customer care and success are integrated to make boundless outcomes possible.
“I am more than excited to join the already remarkable HeartLegacy team! I hope to help this company reach its fullest potential and show the world what an invaluable service HeartLegacy provides. Serving senior care communities is not only a rewarding aspect of HeartLegacy, but something I take pride in! I’m ready to hit the ground running!”
For almost 10 years, Holly has worked in the healthcare industry building relationships and helping organizations grow. As an award-winning sales executive, she increased sales and revenue each year while being recognized as a top-performer for more than 5 consecutive years. We are excited to have her on our team as Director of Client Operations. She will be educating businesses and individuals about our services, serving as a consultant on creating and capturing beautiful messages, and providing service and support to the communities we serve.
Holly is a graduate of the University of Alabama and enjoys running, spending quality time with family and friends, Mobile Bay and Alabama football! Roll Tide!
“It’s refreshing for me to join a company that has a positive goal: connecting families. It’s simple but so important, especially today. Technology is meant to connect us to each other, not isolate us. HeartLegacy uses technology for its most noble purpose: bringing and keeping us together. In an often cynical world, it’s heartwarming to know that our work is enriching the lives and relationships of real people and their loved ones. I’m proud to contribute to that principle.”
As HeartLegacy’s Digital Media Producer, Conner wields his video skills with precision and heart. Conner produces, edits, enhances, and organizes customer videos. He also manages HeartLegacy’s increasingly vast video library. It is no small feat and Conner handles it gracefully.
Conner’s background in live TV production, directing, and editing led him to his current role at HeartLegacy where you can find him wearing headphones and gripping an extra-large mug of coffee.
When he’s not working, Conner is either playing with his kids, reading a book, or mastering the intricacies of YouTube. Conner lives in Mobile with his wife and two children.
“I don’t believe anyone can go through a day without a story. Whether it’s one you’ve heard or one you’ve told, storytelling is fundamental to knowing what makes us who we are and understanding each other. I’m proud to be part of a company that connects people through the medium I’ve studied most of my life, and doing it for the right reasons. Family is everything and there’s no better way to bond with family than through a good story.”
Drew graduated from the University of Alabama in 2016 with a degree in Telecommunication & Film, packed his bags soon thereafter, and relocated to Daphne, AL to join HeartLegacy as a Video Editor & Digital Media Designer.
At HeartLegacy, Drew edits customer videos, contributes to the creative team, and helps manage HeartLegacy’s video assets.
In addition to sporting a glorious beard, Drew is a seeker of new experiences. He travels, hikes, and explores the nuances of gastronomics. To satisfy his intellectual cravings, Drew collects jazz vinyl and studies history–particularly Civil War battlegrounds. And of course, as a creative, Drew loves to draw!
“It feels good to work for a company whose product nurtures family connection and preservation. These days the world is moving so fast you can barely keep up, so it’s nice to slow down and focus on what really matters! Plus, I get to be creative every day. What’s better than that!”
Greg Biggs is the Creative Director for HeartLegacy. He serves a multi-purpose role with the company, working directly with the marketing department, client operations, and the video editing team. Greg specializes in graphic design, branding, and multimedia.
His career spans nearly 20 years in design, winning multiple awards along the way. With an industry background in technology and healthcare, Greg understands the needs of both the company and the customer.
Outside of work, Greg is a busy guy! He loves spending time with his family, first and foremost. When he gets a free moment to himself, he immerses himself in playing and recording music—putting his guitar, bass, and drum skills to work! You’re also likely to find Greg skateboarding, surfing, wood working, or creating fine art.
“Today, technology and family are intertwined like never before. Modern technology allows us to communicate more efficiently and strengthen our bonds with those closest to us. At HeartLegacy, we’re expanding on that fundamental to promote life enrichment and preserve family legacies. It’s an honor to work on such an innovative concept with so many talented people.”
During his professional career, Reid has worked in a variety of roles in the healthcare technology industry. Most recently, he managed direct healthcare sales territories for multiple tech companies. Earlier in his career, Reid oversaw corporate messaging and marketing programs.
At HeartLegacy, Reid manages the corporate brand and supports the Marketing and Sales operations. You can usually find him sitting at his desk, listening to music, and attempting to understand Google Analytics.
In his free time, Reid likes to read, write, and practice yoga.